Characters : WOOLFNOODLE

Characters > WOOLFNOODLE

About the authors

Illustrator: Samantha Sidebottom
Hello! My name is Sammy! I live in Manchester, UK and I’m mum to two energetic and fun loving boys – Noah, 10 and Emmanuel, 2. I have a passion for home styling and love creating colourful and happy spaces for my children and I to enjoy! I started up Wolfnoodle while on maternity leave with Manni and I can honestly say, I’m still overwhelmed by the amount of love it’s received! There are lots of fun collabs and pop-ups in the pipeline which I’m SO excited about but more about that later.


Sammy founded Wolfnoodle after being inspired by interiors from around the world. Each one of her prints start their journey as original acrylic painting which are then printed onto recycled card. Add a pop of colour to your child’s bedroom, playroom or brighten any room in the house with these beautiful simplistic painterly pieces of artwork.

Brand Identity

1. Marketing Point

* Trendy / Characterful / Colourful / Fresh
* Interior goods, Statonery & Fancy accessories category

2. Age Target

* Core Target – women in 20-30’s
* Sub Target – women in 10’s

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